Professional photographers... we have earned a bit of a reputation, haven't we? Let's face it - we are those quirky "creative types". And the whole photo shoot is kind of like a glimpse into some sort of secret society... there is a lingo all its own, and devices that don't immediately make much sense to a casual observer... There is a lot to take in. And if YOU want to learn all that good stuff - drop me a line, will grab a coffee and talk photography. But, chances are, you're busy, you're paying me hard earned money to do what I do best, and you want the best possible value for your dollar, as well as the time invested - both yours and your client's.
With that in mind, I have decided to arm you with an on-line resource, a place where I will periodically add items - be it how-to guides, check-lists, helpful articles - that will help me help you. Like I always say - my success depends on your success! Well, with all the imaginary fanfare (please imagine a drum roll or something fancy), here it is: the new RESOURCES FOR REALTORS section of TwoSixPix.com
To kick things off, I have included some links to articles about real estate photography, studies on its impact on sale price and time on market - all that good stuff! Have a read, its a real eye opener! I intend to add to it periodically whenever I come across good stuff that may be beneficial to you, my clients.
Last but not least - and this is really, truly, something that EVERYONE who is selling a home should read - a PHOTOGRAPHY CHECK LIST FOR REALTORS AND HOME OWNERS!
The camera can be a cruel mistress - it sees all that's in front of it, so getting your property ready is essential to making the most of your professional photography shoot. Selling a home is stressful, INVASIVE, and time consuming - having a stranger traipse around your home with cameras, light-stands, umbrellas, etc., is not the least of that. Give the list a read, once or twice, and the whole experience will be smoother, quicker, more productive, less painful, and better looking in the end!
As always, I look forward to hearing from you with any and all questions you may have!
Perhaps philosophy is too strong a word, but the reality is we all have an approach - there are many ways to accomplish any one thing, and how one chooses to go about it is a matter of personal taste, ability, environment, lessons learned. The same can be said for photography, and in many ways, more so than for many other endeavours in life. So much is subjective, so much is a matter of either personal taste or a specific desired outcome. But some things are, to borrow a phrase "self-evident". You have to have a sound foundation of knowledge - however you came by it, be it formal education or the school of hard knocks... or both. You have to know the rules before you can break them, and you have to have a vision. Without a vision all those tools are basically useless - they are much like memorizing a song in a foreign language you don't understand. In view of all that, where am I coming from?
Even though TwoSixPix is a thoroughly modern photographic service, employing the latest the digital world has to offer, that is not where my journey started.
I learned to make photographs on film, in a darkroom – I still do, I am very passionate about the magic of photography – but why should you care? Well, there is no “easy button” in the darkroom, there is no “undo”. It has to be done correctly, with an understanding for what makes a great image: composition and light. Everything else is really just decoration. When I set out on assignment for you, armed with the best gear and software of the digital age – at the core of each image is that “no short-cuts”, “get it right in the camera” approach.
My foundation is strong - it goes back to the very roots of photography. My vision has been brought to focus by decades practicing and refining both my knowledge and how I see the world around me.
I truly believe this will be an asset to you, my client.
TwoSixPix philosophies, tips and tricks, and just a little peek into who I am behind the camera.